Which reading of the Key Value Areas is most consistent with how Evidence-Based Management intends them to be used?

• ACombine them into a single index so products can be ranked against one another.
• BRead them together to find the imbalance worth acting on, since the relationship between them is the diagnosis.
• CReport all four to the executive team monthly and act when any falls.
• DSelect the one that best fits the product and track only that.