Product Articles

Writing on product work that we keep coming back to, gathered from across the internet.

Every title opens the original on the publisher’s own site. We point at this writing and credit the people who wrote it. We do not host it.

The Four Big Risks
Silicon Valley Product Group · Marty Cagan · 4 December 2017
Value, usability, feasibility and business viability, each with a named owner on the team. This is the frame underneath most modern discovery practice, and it explains why a prototype users love can still be the wrong thing to build.
discovery risk