Domain 1 of 4

The Pragmatic Framework

The 37 activities and seven categories that make up the framework, the market-driven mindset behind it, gap analysis against current performance, and the distinctive competencies an organisation can actually build on.

Concepts

~20%

Of the exam

Practice questions

Concepts in this domain

01The Pragmatic FrameworkThirty-seven product activities arranged into seven categories, used as a shared vocabulary and as a checklist for finding which activities nobody in the organisation currently owns.02Market-driven product managementDecisions made from evidence gathered outside the building rather than from opinion gathered inside it, and the specific habits that produce that evidence.03Distinctive competenciesThe things an organisation can do that competitors cannot easily copy, and the filter that decides which market problems are worth this company solving.

Try a question from this domain

A new product manager is told to work through the Pragmatic Framework from left to right, completing each box before moving on. What is wrong with this instruction?

ANothing, since the framework is arranged in the order the activities should happen.
BThe framework is a map of activities rather than a sequence. The boxes are worked continuously and in parallel, and the layout reflects grouping into categories.
CThe framework should be worked from right to left, starting with Support.
DOnly the Market category needs completing, since the rest follows automatically.

15 questions on this domain.

One per page, with a worked explanation.

Start the set

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