Strategy, discovery, metrics, growth, pricing, design, delivery and leadership. Each entry says when it is the right one to pick up.
Cialdini's six principles of persuasion, being reciprocation, commitment and consistency, social proof, liking, authority and scarcity. Each gets a chapter explaining the mechanism, the conditions under which it works, and how practitioners deploy it.
The fourth edition of the polar bear book, rewritten so the ideas apply to any information environment rather than only to websites. The core sections cover the anatomy of an information architecture, then the organisation …
Cagan sets out how product teams at companies shipping continuously actually operate. Empowered teams are given problems rather than feature lists, a product manager is accountable for value and viability, and a designer and engineers are involved from the start.
Portigal's book on the craft of the interview itself. Covers preparation and recruiting, building rapport, the structure of a good interview guide, and the specific techniques of silence, follow up and asking for stories.
Hall's guide to doing research yourself rather than outsourcing it. Covers the research basics of asking answerable questions and avoiding bias, then works through organisational research, user research, competitive research, evaluative research and analysis.
Two short books in one, the first comparing Scrum and Kanban as tools rather than as rival methods, the second a set of case studies from teams that used them.
Anderson's original Kanban book. Covers visualising the workflow, limiting work in progress, managing flow, making policies explicit, and improving collaboratively. The argument is for evolutionary change starting from the current process rather than a defined transition.
Larman and Vodde's condensed account of LeSS after two earlier volumes of experiments and practices. LeSS keeps one Product Owner, one Product Backlog and one shippable increment across many teams, and the book explains the …
Yablonski collects the psychological principles that keep turning up in interface decisions and explains each one with worked examples. Coverage includes Fitts's law and Hick's law on target size and choice, Jakob's law on the …
Kotter's eight stage process for organisational change, drawn from studying transformations that stalled alongside ones that held. The stages run from establishing urgency and building a guiding coalition, through creating and …
Croll and Yoskovitz work through which metric matters at which stage for six business models covering ecommerce, SaaS, free mobile apps, media, user generated content and two sided marketplaces.
A book about applying lean and agile thinking above the level of a single team, written for organisations that already have a delivery capability and cannot start again.
Gothelf and Seiden apply lean and agile thinking to design practice. Assumptions are made explicit and turned into hypotheses, design happens collaboratively rather than in a studio, and the MVP is treated as a test rather than a small first version.
Lauchengco's product marketing book, part of Cagan's Silicon Valley Product Group series. Defines the role through four fundamentals of ambassador for the customer, storyteller, evangelist, and connector to go to market strategy.
Berkun ran projects at Microsoft on Internet Explorer and Windows, and wrote about the parts of the job that are judgement rather than method. Chapters cover writing a vision document, working out what to do, making decisions on …